- Enhance the motivation factor by providing intuitive data on the user’s improvement over time.
- Reduce the number of decisions that the user has to make by redesigning the menu and service flow.
- Improve the individualized care element by providing only relevant information.
Analyze the Current App
Analyze Competitors
Given that a third of the fitness wearables’ owners stop using the device within 6 months, what are the current ways to keep the users motivated?
Materials from the Microsoft Brand Guidelines